Interview Article in the Nikkei
K-POP Rekindles in Japan: Visa Relaxation Boosts Attendance Beyond Pre-Pandemic Levels
K-POP Rekindles in Japan: Visa Relaxation Boosts Attendance Beyond Pre-Pandemic Levels
The presence of K-POP has significantly increased among foreign artists holding music concerts in Japan. Attendance at 2023 concerts in Japan seems to have surpassed the figures from pre-COVID-19 times. The significant relaxation of requirements for entertainment visas issued to foreign artists in August last year has contributed to hopes within the music industry for sustaining the revival of live music demand.
